Jul 31, 2022
In Questions & Answers
Quick question: what do guest blogging and appearing on podcasts have in common? The answer: tapping into other businesses’ audiences. If you’re a new or small business, you don’t have your own audience. But others do. So, if you can provide some benefit to them—like free, high-quality content for guest blogging—you can tap into their audience and drive traffic to your website. For example, we worked with Buffer, a social media scheduling tool, on a webinar titled, “How to Get Website Traffic With Evergreen Content and Social Media Marketing.” The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results. Neither toolset competed with each other. But both of us targeted the same audience—a perfect match for collaboration. Here’s the takeaway: look for opportunities to work with businesses that serve the same audience, but solve a different problem. 10. Get your product reviewed When we launched our massage jacket on Kickstarter a few years ago, we hit 200% beyond our target funding goal. The biggest contributing factor was a ton of earned media mentions. How did we do it? Simple: we sent our jackets to journalists and influencers. They then reviewed it and wrote an article about our product. We ended up in popular tech websites like Engadget. More recently, at Ahrefs, we launched Ahrefs Webmaster Tools. Similarly, we gave a preview to journalists, which landed us mentions on Search Engine Journal and Tech Radar.